Being able to post from within the app it’s quite convenient. As we know social media is becoming more and more a pay-to-play kind of environment. You have to pay to get your content in front of more people. Read more about buy Instagram Followers here. The engagement rate is decreasing on Instagram which means putting much more effort into running your business account. Chasing social media trends is a great way to stay one step ahead of your competitors and get followers’ trust.
Remember, everything you put in your profile is either helping your potential followers find you or showing them why they should follow you. Marie Forleo primarily sticks with branded hashtags because she’s known for a number of phrases. The hashtag #MarieTV refers to her YouTube show, and #TheMarieForleoPodcast is self-explanatory. Her book is called #EverythingIsFigureoutable, but it’s also a phrase her community uses regularly.
Oreo is great at producing whimsical content for Instagram, capitalizing on its cookie’s ability to help people relive their childhood. The brand is also really good at picking themes for content and sticking with them. One example is the Oreo #WonderVault, which the brand uses to introduce new cookie flavors to people. At Altos, we use Tuesdays as an opportunity to share helpful tidbits of marketing advice using #TipTuesdays. Every Tuesday, we share a new tip to a fairly regular following that tunes in each week. With the editing capabilities available natively on Instagram, you can draft an eye-catching message to greet your followers with if you’re ever short on content.
In fact, it’s the first time ever that users can add links to Instagram that aren’t the link in their bio! (The feature is only available Instagram business profiles with 10,000+ followers, or verified profiles). While photos, videos, and carousel posts all appear in-feed, the way users interact with each type of content is vastly different and can affect performance. When an influencer has a high engagement rate, it means their followers are paying attention and taking action on their content.
One hundred thirty million Instagram users tap on shopping posts every month. Appearing on the same page as the search function, content a person sees is chosen based on their interaction and interests. When users engage, you are more likely to show up on their follower’s explore page. Instagram Stories can be saved and featured past their 24-hour limit on a profile, in the small circles under an Instagram bio. Think of it as an extension of your bio and an opportunity to showcase your best stories and products, services, promotions. Save stories that have performed exceptionally well will give your brand a great impression to anyone visiting your profile.
Tag people, crop the profile image for the Reel, or include a business partner with additional settings. If you’re not ready to post the Reel yet, save it as a draft to publish later. Sharing your fans’ and followers’ photos not only make the original poster feel good, but it also shows that you truly care about your customers.
Sundays and anywhere between 11 pm and 4 am are terrible hours to think of Instagram marketing. Engaging content asks people for their opinion about the content. It also explains the context as well as compares it with other moments. The visitors will feel as though they are part of your brand building journey. If they feel ignored by being denied the chance to comment or share content, they are likely to skip your posts in the future. It requires the proper organization of the content so that it will make sense to visitors and convince them to buy your products.
The goal is to convey the story or feeling behind your video or image. For example, if you’re in the business of selling athleisure, you might collaborate with an athlete or fitness model. Keep a consistent “vibe.” For example, if your brand is high-fashion, ensure that all of your images are high-quality, conjuring feelings of elegance and sophistication. If your brand is quirky or funny, Instagram is a great place to let your true colors shine. Make sure every post is aligned with your branding and aesthetic.