It’s an approach that has paid dividends for the best user-generated content campaigns. For instance, Starbucks’ #RedCupContest is a perfect example of transforming followers into brand advocates. And your post will face competition from potentially millions of others.
You need to set up your account to provide your username and email address to the public. There are many ways to do this, and reputable services like the ones we review in this article will help you. The key is to buy followers on IG that are primarily involved in your line of business, in your region, and active.
To make things easier for you, you can now schedule videos to your Instagram business profiles using Buffer. You might also like our all-you-need social media toolkit. OnlineDrea uses both short- and long-form captions on Instagram.So, when do you go long, and when do you keep it simple?
One engaging way to use Instagram Live is to host a Q&A where your fans and followers can ask questions about your business, brand, and products. This is a handy way to reach other people within your target market, and could possibly get you featured on these influential accounts. Ensure that your content and caption align with the person’s mission, industry, and target audience. Influencer marketing has been one of the top marketing trends for the past seven years, and rightfully so. Around 50% of social media users prefer getting product information from their favorite influencers rather than the brand itself. Give your followers a look behind-the-scenes of your business – preview an upcoming product, show off your employees or take them on an office tour.
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